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The Leanplum Blog
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The Ever-Crowded App MarketSpace
How will you make sure your app stands out in 2022?
$105M Series D, focused on building #1 Retention Cloud
Sunil Thomas, Co-founder & Executive Chairman, CleverTap I am ridiculously excited to announce our $105M in Series D funding, led by CDPQ. Also participating in this round i...
Introducing A New Product Feature: The Image Interstitial
The fastest and easiest way to create beautiful in-app messages with fully customized design, straight from an image – and without the help of a developer. Leanplum is exc...
Focus on What Works With A/B Testing
There’s no doubt that A/B testing is paramount to any app’s success. With data-based insights, app businesses can iterate faster and know that they’re making sound decisions. ...
Content Library
Blog Post
Multi Channel Marketing vs Cross Channel Marketing: What’s the Difference?
Multi-channel marketing and cross-channel marketing are two terms that come up often. Both terms have drifted around marketing blogs for a few years now, but many people can’t c...
Blog Post
Customer Engagement Platforms: The Key to Better Customer Experiences
Engagement is everything. By improving engagement, brands can dramatically enhance the experiences customers enjoy. This leads to a rapid increase in conversions, and of course ...
Blog Post
A Guide to Engagement Marketing
Over the years marketers have begun to separate engagement-focused strategies from more general communication goals, putting one form of marketing firmly in the spotlight: engag...
Blog Post
Leanplum & Mixpanel – Grow User Engagement and ROI with Data and Insights
Leanplum & Mixpanel – Grow User Engagement and ROI with Data and Insights Run highly-targeted, behavior-driven campaigns With an ever increasing competition for users,...
Blog Post
5 Mobile Engagement Tips to Prepare for an Unpredictable 2020 Holiday Season
Preparing for the holiday shopping season has always been quite an undertaking for retailers and e-commerce businesses, but this year may prove to be the most unpredictable and ...
